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When should you rebrand your company?

If you are considering a rebrand and would like help to determine if this is the right strategic decision, need help writing the creative brief for a branding agency, or assistance to project manage the process this article may help.

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The importance of a marketing culture

Bev Cook, Managing Director of Simple Marketing Consultancy, explains why in today’s multi-connected and multi-channel world, it is more important than ever for businesses to be marketing led and have a marketing culture.

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