When should you rebrand your company?

If you are considering a rebrand and would like help to determine if this is the right strategic decision, need help writing the creative brief for a branding agency, or assistance to project manage the process this article may help.

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The importance of a marketing culture

Bev Cook, Managing Director of Simple Marketing Consultancy, explains why in today’s multi-connected and multi-channel world, it is more important than ever for businesses to be marketing led and have a marketing culture.

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Renewed Charter Status for SMC Director

Simple Marketing Consultancy, got some good news this week as we received a letter from the Chartered Institute of Marketing (CIM) announcing that company director, Bev Cook has had her Chartered Marketer status re-approved for another year.

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