Simple Marketing Consultancy

Get in touch:
t: 0115 933 6162
e: elliot@simplemarketingconsultancy.co.uk

SMC win new labelling company client

Croft Printing has appointed Simple Marketing Consultancy to help them develop a more diverse marketing strategy and promotional plan and respond to a massive increase in orders from the food industry following the coronavirus outbreak.

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How to adjust your marketing plan to react to coronavirus

Posted in Advice

The coronavirus has placed many business owners in uncharted territory but here is our advice from a marketing perspective to help your business mitigate the effects of Covid-19.

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Have you paid your company data protection fee?

Posted in Advice, General News

We are advising all businesses to check if they need to pay a data protection fee to the ICO. The deadline is 27 March 2020. The fine is up to £4000 for non payment!

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Employee wellbeing and the seven P’s

Posted in Advice, General News

If your company does not have wellbeing at the core of it culture and brand values, then now would be a great time to start rethinking your strategy.

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Using LinkedIn for Business

Posted in Advice

Using LinkedIn for business should be a key part of your marketing strategy to help you communicate to your target audiences, which ultimately helps with generating new business leads.

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A website for £1 a month or specialist developer?

Posted in Advice, General News

In this article we try to explain the pro’s and cons of website options that entice you in from as little as £1 a month versus using a local website specialist and bespoke development.

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The role marketing should play when selling a business

Posted in Advice

Selling a business takes time, which means that you need to plan well in advance. Especially as it is highly unlikely your business will be entirely ready to sell. This is where marketing can help.

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What is UX marketing and why is it important?

Posted in Advice

SMC discusses the importance of UX marketing and why your business should be adopting this marketing approach.

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Is your social media strategy a risk to your business?

Posted in Advice, General News

If you own a business, promoting it using social media can be both a risk and a competitive edge. But do you have a well thought out social media strategy with supporting employee policies to ensure your business is not at risk?

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SMC helps Blueprint Interiors get shortlisted for East Midlands Business Masters Award

Posted in Advice

Simple Marketing Consultancy is delighted to announce that our client, Blueprint Interiors has been shortlisted as a finalist for the Innovation award at the East Midlands Business Masters 2019.

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Top 5 challenges marketers face in B2B roles

Posted in Advice, General News

With a wider remit of job responsibilities, we outline the top 5 challenges marketers face in B2B roles in this ever changing modern business environent.

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How is the shift to mass customisation influencing marketing?

Posted in Advice

An advice article discussing how marketers are shifting their approaph towards an era of mass customisation versus mass marketing.

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Moments of Truth – Mystery Shopping

Posted in Advice

Having just read a book first published in 1990 by Jan Carlszon who transformed the fortunes of Scandinavian Airlines (SAS) it set us thinking about customer touch points – the moments of truth when customers form their very first impression.

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What is a marketing persona?

Posted in Advice

Marketing Personas are fictional representations of your clients and prospects – having a deep understanding of each particular persona helps you to test your entire marketing mix and perfect your promotional strategy

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