How can marketing help you maximise sales from celebrating a company anniversary?
An anniversary year often provokes a review of business performance and a discussion as to whether your brand and marketing strategy are still a true reflection of these ambitions. For many businesses, the outcome is a new strategic plan for growth which can often include an update of their brand identity, a new website and may be even a desire to carry out promotional activity in a more focused and cost effective way to achieve growth targets.
Founded in 2010, our model is to act as the outsourced marketing manager for family and owner managed businesses who do not need a full-time marketer.
Like our name, our approach is simple. We listen first and understand what you want to achieve, and then deliver affordable and practical solutions to help you achieve your objectives.
We have helped many businesses to celebrate and promote their company anniversary. Our involvement has helped maximise sales, increased profile, improved employee morale, attracted new staff and boosted enquiry levels. A marketing plan focused on your anniversary means more new customers find out about your company as a result of the increased exposure that can be enjoyed from the publicity about the anniversary and the events arranged to celebrate the milestone.
Examples of companies we have helped include:
- Award winning full digital agency Purpose Media – 5 year anniversary
- Metal Railings and Gates specialists Alpha Rail – 35 year anniversary
- Fire & Security Installation specialists Tecserv UK – 15 year anniversary
- Care Home & Residential Property Developers Wybrook Homes – 30 year anniversary
- Electronic Passenger Information Display specialists Infotec – 21st anniversary
If you are considering a change in direction or want to invigorate your marketing plan in 2017, then Simple Marketing Consultancy can lend a hand.
“We have been working with Simple Marketing Consultancy for over two years. We meet monthly to help us keep our marketing programme on track and Bev acts as a sounding board for our ideas and proposed future strategies. When we reached our 30th anniversary she helped to plan our celebrations which included several high profile PR features, an event at Holme Pierrepont Hall, and the launch of a new brand identity and website. She provided lots of useful advice which ensured we avoided most common pitfalls.”
Mike Day, Managing Director, Wynbrook Limited