Social media is no longer considered to be the tool of consumers. Platforms such as LinkedIn are proving to be a really effective tool for business to business marketing. Whilst Facebook, Instagram, Twitter and a great many other social media platforms remain an essential tool in the digital marketers toolkit.
We work with the Directors, Managers and employees of family and owner managed businesses to educate them on the power of social media tools and how they can support the business.
The starting point is to agree your social media strategy and the platforms that will be effective for your business. We will help you create your account and profile and agree the methodology to ensure posts are moderated and shared. This may include establishing guidelines for your staff to follow and working with HR to agree your company social media policy.
Depending on the frequency of your posting and the number of platforms that need to be managed, we can then manage them on your behalf, you can self-manage your own profile(s) or we can arrange and project manage the outsourcing of your entire social media strategy to one of our preferred social media specialists.
Similarly, if you wish to explore the benefits of advertising on social media platforms we can signpost you to a specialist who will be able to help create and manage your campaign with our assistance if required.