Pure and simple
What we can do for you

Our services include:

Marketing Audit. A full review of your current approach to marketing - how your company is being perceived and what you want to achieve. This improves effectiveness, highlights areas for development and increases the efficiency of your marketing spend.

Strategy Formulation. Based on our marketing audit we present suggested strategies and tactics, including who to target, where, what to say and how. Ensuring your marketing effort is focused and delivers the results you want.

Branding and communications. Changing a brand name or corporate identity is not as simple as designing a new logo. We will help you manage the process from appointing design agencies, defining any internal cultural changes you may wish to implement or external perceptions you wish to portray, to helping you plan your external promotional strategy to position and launch your new brand. We can also help with internal communications during mergers and as a result of redundancy programmes.

Campaign Promotional Planning. A plan of execution for a specific campaign or a month by month plan of recommended marketing promotional activity for your business, with a measureable budget to
maximise the return on your investment.

PR. Advice on a strategy to raise your profile to deliver your message and increase sales and profit.

Retained adviser. Hands on assistance in implementing your marketing plan, freeing up time for you to focus on running your business. Key areas may include:

Client Communications - copywriting and project managing direct mail, newsletters, email campaigns,
Event Management - product launches, seminars, office openings, celebrations and golf days
PR - drafting news stories and articles and managing press relations
Advertising and Sponsorship - deal negotiation

Recruitment. Help to recruit your own in-house marketing specialist. Saving you money and reducing your admin burden and ensuring you get the person that is right for the role.

Client Relationship Management. Working with your client account team, we help you to understand who your best clients are, how strong your relationship is, how to communicate with them and how to ensure your crown jewels are retained.

Business Development. We are not all born sales people. We will help identify your hunter / gatherers and help you implement processes to get the best out of them.

Website Development. Your website may need a re-fresh, or perhaps you're looking to develop your first site. We can help you to define your design and functionality requirements into a carefully drafted brief so that the web design agency has a clear set of directions. We can then help with design and copywriting. The result? Your website delivers exactly what you want.